Blog
How to Make Your Brand Stand Out in 2025: My Predictions for the Biggest Visual Marketing Trends
I’ve been thinking a lot about how businesses can stand out in 2025, and one thing is clear—great visuals matter more than ever.
This year, I’ve seen a huge shift toward authentic, unfiltered photography, brands leaning into real storytelling, and the power of SEO-optimized images to show up in more searches. Businesses that invest in high-quality, strategic photography are the ones that connect with their audience and build trust. Read more to see how you can leverage professional photography to support your brand’s goals this year!
Featured Client: Naikoon Contracting Ltd.
Highlights from the Naikoon Contracting Ltd. project I was commissioned to photograph, to support the launch of their new branding and website at the end of 2023.
Five Common Branding Mistakes Businesses Make (Big and Small)
There are endless articles and resources that focus on how to build a brand. However, these are 5 common mistakes that even the biggest organizations make from time to time. As small business owners and entrepreneurs, it’s easy to miss these common errors when you’re responsible for everything from SEO to e-mail marketing to book-keeping. Here’s a quick checklist to make sure these 5 mistakes aren’t hurting your own brand.
How to Plan a Brand Photoshoot for Your Business
Most people think the only step to planning a branding shoot is to find and hire a professional photographer. However, if you want to get the absolute most out of your professional photo session, there are 3 simple things you can do before your shoot to help your shoot run smoothly and help you see the biggest return on your investment.
How to get the most out of a professional brand photoshoot for your business.
I’m here to make sure that your hard earned pennies make the biggest impact possible for your brand and here are my top 5 tips to get the most out of your professional photography investment.
